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MEDIA RELEASE


CONTACT:
Inanna Arthen
By Light Unseen Media
PO Box 1233
Pepperell, MA
iarthen@bylightunseenmedia.com

For Immediate Release

NOW THERE'S MORE TO VAMPIRES THAN MEETS THE EYE

Pepperell, MA: Ten years ago, Inanna Arthen launched an Internet phenomenon with her online article "Real Vampires." Now she is launching By Light Unseen Media, a unique publishing company for devoted fans and serious scholars of all things vampiric. By Light Unseen Media officially premieres in July 2007 with the release of Mortal Touch, the first novel in Arthen's Vampires of New England series.

Mortal Touch combines Arthen's extensive knowledge of vampire lore, her expertise in the field of parapsychology, and her love for the New England region to weave a gripping story of ordinary lives clashing with an extraordinary reality.

"I've always been fascinated by the challenges that unusual people face when they choose to be completely involved with the world," Arthen says. "If there's no alternate universe to hide in, or wealthy secret society protecting you, how do you cope? Would vampires have attorneys, pay taxes, hold jobs, vote? Would you know if one was living next door? These are some of the questions I explore in my fiction. I've found that the best vampire stories deal with vampires as fully integrated members of human society. They belong to our world."

By Light Unseen Media will specialize in offering readers complex and involving vampire fiction. Gideon Redoak, the first print novel by Canadian author Anne Fraser, will be released in December 2007. Also in development are works of non-fiction examining vampires in folklore and in contemporary culture. "We're planning to reprint some very fine books that didn't get the attention they deserved," as well as new and original works, Arthen says.

By Light Unseen Media is the electronic and book publishing branch of the successful information and research website By Light Unseen (http://users.net1plus.com/vyrdolak/), which will celebrate its tenth year online in August 2007, with more than 500,000 visitors. Under the professional name of Vyrdolak, Inanna Arthen's research and articles have been cited and referenced by countless other websites. Her Rare Articles Archive has been praised by scholars such as Paul S. Sledzik and Margaret L. Carter. Her online bookstore, From Shadowed Shelves, includes over five hundred vampire-themed titles, both fiction and non-fiction. With the founding of By Light Unseen Media, Inanna Arthen brings her thirty-five years of scholarship and expertise in the field of vampire studies to a new level of professionalism and a new and wider audience.

For more information about By Light Unseen Media and Mortal Touch, visit http://bylightunseenmedia.com/.

Mortal Touch, ISBN: 978-0-9793028-0-0 (Paperback, 370 pages, $16.95) will be released July 20, 2007. Journalists: for an interview with Inanna Arthen, and/or a review copy of Mortal Touch, contact:

Inanna Arthen
By Light Unseen Media
PO Box 1233
Pepperell, MA
iarthen@bylightunseenmedia.com

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